Utilizing photo and duotone effect work, I created promotional material for a campus guest visit in the form of a poster and a brochure.
Process
Researching the guest and the kind of audience that would engage with him, I determined that natural colors and imagery should be used for promotional pieces. As this needed to cover the entire campus and remain within a reasonable budget, the means of advertising would be delivered through brochures and posters.
The photos used in both works were given a green duotone via Adobe Photoshop, and the final works finalized on Adobe InDesign.
Both the poster and brochure were printed on 11 x 8.5 in. Letter paper.
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